In 2018, GoActive launched the SHE Summit. It promotes the physical, social and mental wellbeing of CALD (culturally and linguistically diverse) women. During the planning process, design collateral was discussed and created to reflect the vibrant, playful and bold SHE Summit brand.
Branded reusable bags, notepads and event booklets were created and given to every attendee. As part of our social media strategy, a series of floor stickers and a photo backdrop was created to be shared on the attendee’s social media platforms.
The stickers were designed to encourage young girls to be proud of who they are. Remaining consistent with the brand, a stage backdrop was created, further emphasising the focus of sport, health and education.
Branded reusable bags, notepads and event booklets were created and given to every attendee. As part of our social media strategy, a series of floor stickers and a photo backdrop was created to be shared on the attendee’s social media platforms.
The stickers were designed to encourage young girls to be proud of who they are. Remaining consistent with the brand, a stage backdrop was created, further emphasising the focus of sport, health and education.